Nutribalance
Finding the perfect balance
Brand creation, packaging & brand world
Our challenge with nutribalance was to bridge the gap between core and high science pet food, and create a nutritionist approved, complete balanced solution supporting health, wellbeing and fuelling lifelong vitality for dogs.
As a benefit driven brand, it was crucial to communicate the six key benefits and reasons to believe in Nutribalance clearly and simply, striking a balance between functional details and emotional appeal to connect with a new generation of pet owners.