XTX Whisky
A formula for celebration.
Anniversary branding & packaging design
To mark a decade of innovation, XTX Markets wanted a fitting way to celebrate their 10-year anniversary with a 10 year old scotch whisky — something as modern and distinctive as the company itself. Our challenge was to translate XTX’s precision and mathematical heritage into a luxury design that felt both intelligent and timeless — where every detail reflects thoughtful design.
Subtle mathematical notations weave through the design, a nod to the intelligence at XTX’s core. The result — a collector’s piece that balances logic and considered design, celebrating ten years of precision and progress in a giftable 10 year old whisky.
